Event・News

Become a sake blender today! My Sake World Oike Bettei, an original sake blending experience facility from Kyoto, will open on January 2025, 1!

An experience facility where you can customize your own sake to your liking! The aim is to broaden the ways to enjoy sake through "blending".

  • Share this article

A facility where you can create your own one-of-a-kind "original sake blend (my sake)"

The sake business, which started with the catchphrase "Sake to the world," began with the online media "Sake World," followed by "Sake World NFT," which incorporates the latest NFT technology, "Assemblage Club," which proposes new sake blends, and "My Sake World," which will open on January 2025, 1.

"My Sake World" is an experiential facility where you can make your own sake by blending. You can customize your own sake to your taste and create your own original sake blend, "My Sake," which is one of a kind in the world.

Located on Tominokoji-dori, Kyoto, Oike Bettei is a completely private space limited to four people, renovated from an old house. You can actually taste sake while learning about the history and culture of sake. Experience the characteristics of sake, such as the umami of pure rice sake and the unique aroma of ginjo sake, more deeply and customize it to your liking. Measuring the volume with a graduated cylinder and mixing it in a flask is like a science experiment, and many people say it brings back memories. The finished sake (my sake) will be delivered to your specified address at a later date. You can also save your original recipe as an NFT, and in the future, you will be able to order "my sake" from a single bottle based on the saved recipe. Please use it as a gift or souvenir for a special day, or as a wedding gift.

What prompted us to introduce the "Blend" experience?

Sake cannot be made without a brewing license. We wanted to make our own sake, so we came up with the idea of ​​blending existing brands to create a new aroma and flavor. Blending is a common practice in the wine and whiskey industries. In particular, most champagne and Bordeaux wines are made by blending. Our blended sake "Assemblage Club," developed with three long-established sake breweries in Kyoto, has been well-received for its new flavors that can only be achieved through blending. Through the development of the blends at "Assemblage Club," we learned that blending sake also makes it more delicious. And it was a lot of fun, like an experiment. And above all, we wanted to share the joy of "making a one-of-a-kind, unique sake" with all sake fans, rather than just keeping it to ourselves.

My Sake world experience process

Step 1: Our specialized staff will explain the basics of sake in an easy-to-understand manner.
Step 2: With the guidance of our staff, you will sample the sake, get a sense of its characteristics, and discover your favorite flavor.
Step 3: Two trials are possible. The flavor is adjusted by blending.
Step 4: Your very own custom sake made using the selected recipe will be delivered to you shortly.

The satisfaction rate of experience participants is 98.2%!

We have received a lot of feedback from those who tried out the pre-opening that began on November 11th. According to the results of a survey of participants, 20% were "very satisfied" or "satisfied"! Specifically, 98.2% said "it was good to be able to experience blending," and 73.9% said "it was good to learn about sake and the explanations were good." These were favorable results, even though sake blending is still relatively new. In addition, it seems that participants realized how delicious the sake they blended themselves was, with 15.2% saying it was "very delicious" and 50% saying it was "delicious." (*Survey results are for 45.7 people as of January 2025.)

<Participant comments>
・I made two prototypes, and it was very interesting to see how the taste changed completely just by changing the amounts of the two ingredients.
・It was fun to compare the drinks made by my friends and the person next to me.
・I did it so well that I thought I was a genius.
·fun!!
・I used measuring cylinders and flasks for the first time since I was in junior high school. It was fun.
・I wondered how it would turn out, but it turned out delicious!
・Thank you for the wonderful experience. It was much more fun than I expected.
It was great to be able to learn about alcohol and sample many different types.
・I felt like I was able to see a new side of sake through this blend. I'm looking forward to this initiative being able to reach a wider range of people!
・It's a wonderful space and I'd like to rent it out exclusively for four people and use it with friends.
・I was able to gain a deeper knowledge of sake, communicate with the other customers, and have the experience of making something with my own hands.
・The explanations were easy to understand and the experience of making my own original sake was a lot of fun! The atmosphere of the store was also nice and luxurious with a Japanese feel.

A second store is scheduled to open in April 2025 and will also be available in English

Following the opening of "My Sake World Oike Bettei," we plan to open our second store, "My Sake World Kyoto Kawaramachi Store," in April 2. This store can accommodate groups of 2025 to 4 people. Both stores are working on providing services in English, so we hope to spread the deliciousness and enjoyment of sake to customers not only in Japan but all over the world.

Store name: My Sake World Oike Bettei
Address: 123 Fukunagacho, Nakagyo Ward, Kyoto City, Kyoto Prefecture
Tel: 075-600-9226
Access: 5 minutes on foot from subway "Karasuma Oike Station" or "Kyoto City Hall Station"
Price: Japanese tour: 5,900 yen/person (tax included), English tour: 7,500 yen/person (tax included)
Bicycle and car parking: None
Number of seats: 4
*Please use public transportation to come to our store. Please note that drinking alcohol is strictly prohibited for those driving a car or bicycle.

Book in Japanese

 

Click here for related articles

Become a sake blender today! Original blend sake experience facility from Kyoto [My Sake World Oike Bettei]
#MySakeWorld

Click here for related articles

The era where anyone can become a sake creator!
Producer Kenji Kamiyama responds to the concept of [My Sake World]
#MySakeWorld

Click here for related articles

Enter a new world of Japanese sake with blends! We tried out [My Sake World Oike Bettei] early
#MySakeWorld

Featured articles

1 10
FEATURE
Discover Sake

Search for sake

Featured articles

Sake World NFT